presented a wide range of its ideas and products for advanced packaging, infrastructure, mobility, energy, healthcare, and agriculture at Chinaplas 2017, in Guangzhou (Canton), China, from 16-19 May.
Focusing on the benefits of its solutions for Advanced Packaging and Infrastructure, Borouge reaffirmed its commitments by showing its expansions at its polyolefin complex in Ruwais, Abu Dhabi, and at its Compounding Manufacturing Plant in Shanghai.
Borouge’s innovation capabilities were also a focus, as it highlighted world-class research and development facilities in Shanghai, China and Abu Dhabi, UAE. This industry-led approach has guided the development of numerous value-adding solutions such as Borouge’s diffused-light Borstar based greenhouse film solution that enables profitable and efficient greenhouse farming. It has also led to the creation of Borstar RA140E, the polypropylene water pipe system solution that delivers safe and healthy drinking water and improved system reliability.
Borouge has launched its 2021 Sustainability Goals to increase its focus on a commitment to its long term social responsibility and economic growth. It pledged to implement a Responsible Sourcing Code of Conduct at major suppliers to support customers’ reputation, ensure over half of innovation projects have a minimum Product Sustainability Index of 70 per cent, and increase the proportion of New Product Sales to 20 per cent.
Following the successful start-up of the Borouge 3 project in 2015, Borouge’s site in Ruwais, UAE, is now the world’s largest integrated polyolefins complex, with production capacity having more than doubled to 4.5 million tonnes.
The first ever commercial sales of Ruwais produced LS4201R XLPE solutions have recently been completed, marking the latest milestone for the expansion phase. Used in insulation applications for medium voltage energy cable systems, LS4201R is produced with the Borlink technology platform in the new XLPE facility at Ruwais and under industry-leading quality standards. Customers are expected to reap significant benefits in the form of enhanced consistency and reliability of supply.
Wim Roels, CEO of Borouge, said: “We see a clear path for the industry, but it’s about more than just scale and growth. It’s about innovation. It’s about creating value for our customers, for our customers' customers, and for society. It’s about building the future we all want to live in.”
China consumes a high level of polyolefins, around 6 per cent per year. By 2022, it is expected that over 70 million tonnes of polyethylenes and polypropylenes will be consumed by the local industry.
Borouge
Borouge at Chinaplas
Roels added: “Borouge has come to Chinaplas to show current and potential customers how it can help them attain these objectives.
“We are also here to listen to them, so that we can tailor our innovation programmes to best suit their needs. Borouge is already well positioned to engage the entire value chain of each of our target industries, to develop differentiated solutions that address the problems that matter most. But we can always improve our position, and we aim to do so. We feel this is the right strategy for Borouge.”
Vincent Ong, Senior Vice President, Asia North, Borouge, said: “Borouge is a strong supporter of the new ‘Made in China 2025’ initiative set out by the Chinese government to comprehensively upgrade industry.
“The Chinese government wants manufacturing to be more innovation-driven and more efficient. It wants to put more emphasis on quality over quantity, and it is calling for more sustainable development. This is exactly in line with our own objectives at Borouge.
“More than 15 per cent of our sales come from products we have developed in the last five years. We create value by delivering differentiated polyolefin solutions, which we develop in close coordination with our partners. Borouge works closely with its customers to ensure their production is optimised to make the best use of their assets. We hope to meet even more potential partners during Chinaplas who can join us on our innovation journey.”